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<< < 1 > >> Total results: 19

Amazon Plans To Sell More Private-Label Products

May 15, 2016: 12:00 AM EST
Online retailer Amazon.com Inc. plans to sell more private-label brands, including those of perishable foods, such as nuts, spices, tea, and coffee. After working for several years to develop private-label lines, the online retailer will start selling them as early as end of May or start of June 2016. Sales of store brands in the US reached $118.4 billion in 2015, up by about $2.2 billion from the previous year, data from the Private Label Manufacturers Association revealed.
Greg Bensinger, "Amazon to Expand Private-Label Offerings—From Food to Diapers", The Wall Street Journal, May 15, 2016, © Dow Jones & Company, Inc.
Domains
Private Label
Marketing & Advertising
Retailers
Strategy
Geographies
Worldwide
North America
United States of America

Private-Label Brands Gain Momentum And Here To Stay, Report Shows

April 25, 2016: 12:00 AM EST
In the United States, 32.2 percent of consumers said they are currently buying more private-label brands, according to the latest edition of “The Checkout” report by Integer Group and M/A/R/C Research. Among shoppers who buy private label, only 6.6 percent said they plan to return to name brands. Results of the study showed 74 percent of shoppers who bought a private-label product said it was better priced than name-brand products. Data also revealed that African-Americans expressed a stronger preference for name brands, being more likely to buy more name brands in the future, and avoid purchasing private label. According to the researchers, the report presents significant implications for brands and retailers: private label is here to stay; private-label brands are no longer just the “cheap” option, they now come with good-enough or comparable quality; African-Americans, as a target market, are a potential area for growth; “trust can be seen as a reflection of shared values with the brand and social currency;” and values are not rational.
"The Checkout Identifies New Normal Of Private Label", The Integer Group® and M/A/R/C® Research , April 25, 2016, © The Integer Group
Domains
Private Label
Consumers
Market News
Products & Pricing
Trends
Geographies
Worldwide
North America
United States of America

Private Labels Are Growing Part Of CPG Market, Study Reveals

March 28, 2016: 12:00 AM EST
In the United States, 32.2 percent of shoppers said they are currently buying more private-label brands, with only 6.6 percent of them saying they plan to return to name brands, according to a 2016 edition of “The Checkout” study. Results of the survey revealed 11.9 percent of respondents said they are buying fewer store brands, while 17.4 percent are buying more private labels and will keep on buying them. Also, 8.2 percent of respondents said they are buying more store labels and plan to buy even more. Data also revealed a decline in consumer perception of name brands as offering more new products, varieties, and innovations, from 56 percent of respondents in 2010 to 45 percent in 2015. Among African-American consumers, more are likely to prefer name brands, with respondents saying they are more likely to perceive name brands as of higher quality than their private-label counterparts. Results of the study offers some insights for marketers and retailers, including the fact that private labels are here to stay, consumers see private labels as inexpensive options with good-enough or comparable quality, and that African-American shoppers offer a potential area for growth.
"New Checkout Study: Private Label", Shopper Culture, March 28, 2016, © The Integer Group®
Domains
Private Label
Consumers
Market News
Products & Pricing
Trends
Geographies
Worldwide
North America
United States of America

Target Announces Exclusive Bath And Body Care Brands Created In Collaboration With Project Underground

March 15, 2016: 12:00 AM EST
Target partnered with beauty brand creator Project Underground to develop its in-house bath and body care brands Mayfair Soap Foundry, Marlowe, and You Are Amazing. Combined with Target’s acquisition of Sonia Kashuk and the introduction of Defy & Inspire line of nail polish products, the move highlights the mass retailer’s growing focus on its beauty business. Target’s partnership with Project Underground began in 2015, with the latter mandated to create high-quality products for the retailer, with emphasis on design and affordability.
Rachel Brown , "Target Taps Beauty Incubator to Develop Three Exclusive Lines", Women’s Wear Daily, March 15, 2016, © Fairchild Fashion Media
Domains
Private Label
Market News
Production & Supply
Geographies
Worldwide
North America
United States of America

Aldi Products Take Top Honors In Australian Shopper Vote

February 24, 2016: 12:00 AM EST
Australian consumers chose Aldi brands as their favorites in the 2016 Product of the Year Awards, a distinction that often leads to double-digit sales increases. The company took top honors in 12 of 46 award categories, including small goods, snacks to go, pest control and household cleaning. The director of the awards program said it’s certainly about saving money, but “the quality has to be there to make an impact and result in repeat purchases.” A recent survey of Australian shoppers found that 35 percent would buy a new product if it won the Product of the Year award.
Tate Papworth , "Aldi dominates Product of the Year Awards", Marketing, February 24, 2016, © Niche Media
Domains
Private Label
Innovation
Market News
Retailers
Geographies
Worldwide
EMEA
Asia-Pacific
Australia

Grocery Stores Have Profitable Opportunities In Bakery, Deli, Dairy Aisles

December 1, 2015: 12:00 AM EST
Private label food makers have big sales opportunities in the dairy, deli and bakery departments of grocery stores, according to a study. National brands do not dominate in those aisles, according to a survey sponsored by a house brand manufacturers group. Eleven percent of consumers in the study prefer specific brands when bakery shopping. Just  22 percent prefer national brands in the dairy and 26 percent in the deli. As to brand quality, 71 percent of deli shoppers say store brands are “better/equal” to national brands; 86 percent of deli shoppers say “better/equal;” in the bakery, 80 percent say “better/equal.” Convenience and speed are of primary importance in meal preparation, said Brian Sharoff of the Private Label Manufacturers Association, “and this is creating highly profitable opportunities for retailers to respond with their own brands.”
Linda Winick, "Private Label Can Challenge Brands in Grocery Perimeter: Study", CPG Matters, December 01, 2015, © CPG Matters
Domains
Private Label
Market News
Marketing & Advertising
Trends
Geographies
Worldwide
North America
United States of America

United States Private Label Market The Biggest In The World, Euromonitor Says

November 27, 2015: 12:00 AM EST
In 2014, the United States was the largest market for private-label products, according to Euromonitor. Data from the market research firm revealed private label accounted for 67 percent, or $9.7 billion, of the $14.5 billion total sales. With private label accounting for only 16 percent of the bread market’s $22.8 billion total sales, the market offers more opportunity for growth.
Agne Reklaite, "Top 50 Largest Private Label Markets", Euromonitor International, November 27, 2015, © Euromonitor
Domains
Private Label
Market News
Geographies
Worldwide
North America
EMEA
Asia-Pacific
United States of America
Europe
Japan
United Kingdom
France
Germany

Kroger Launches HemisFares Collection Of Quality Food Products From Worldwide Sources

October 1, 2015: 12:00 AM EST
Retailer The Kroger Co. introduced HemisFares, a corporate brand of imported food products from the world’s most food-rich regions. Found exclusively at the company’s stores, the collection includes 27 authentic Italian products, with more products from other countries to be added soon, Kroger said. Developed by Kroger in partnership with the best food connoisseurs, the collection comes with unique product packaging designed to highlight the food and the story behind it.
"Kroger Introduces HemisFares", Kroger, October 01, 2015, © SNL Financial LC/ The Kroger Company
Domains
Private Label
Market News
Retailers
Geographies
Worldwide
North America
United States of America

Lidl Private Label Products Rated No. 1 In Quality

August 27, 2015: 12:00 AM EST
A German digital consumer magazine has ranked discount grocery chain Lidl’s private label products the “best quality.” The ranking was based on 60 assessments by Vergleich.com and Stiftung Warentest. Lidl’s score of 2.49 – lower scores are better – beat second place Aldi Nord and third place Rewe. Nielsen data show that the market share of private label grocery items in Germany has risen six percent since 2009 to 34 percent of the total.
"Lidl's Private Label Rated 'Best In Germany'", European Supermarket Magazine, August 27, 2015, © European Supermarket Magazine
Domains
Private Label
Market News
Other
Retailers
Geographies
Worldwide
EMEA
Europe
Germany

FMCG Product Awards Suggest Big Trends For 2015

February 4, 2015: 12:00 AM EST
Brand Genetics identified nine FMCG trends for 2015 from the recent consumer product innovation awards. The awards were based on voting by 10,000 consumers in the U.K., but Brand Genetics says the trends are global. Among the key trends defining FMCG products are: convenience (“the mega-trend of 2015”); “on-the-go”; products offering health benefits; indulgence that is also “good for you”; the continued rise of private label brands; products “made for me”; a premium experience even from mass market brands; the increasing popularity of fruit as a sugar replacement; and tech-enhanced products.
Andrew Christophers, "FMCG / CPG Consumer Trends 2015 - Product Innovations of the Year", Brand Genetics, February 04, 2015, © Brand Genetics
Domains
Private Label
Consumers
Trends
Geographies
Worldwide
North America
United States of America

Top Consumer Goods Brands Fight Bruising Wars With Private Labels In Europe

January 26, 2015: 12:00 AM EST
Major consumer goods brands are finding it hard to turn back expanding sales of supermarkets' own-label products in Europe. Advancing private labels are grabbing market share from household goods brands, such as Nestle and Unilever, as well as causing erosions in prices and margins. According to market research firm IRI, however, sales of own-label products are slowing down, as leading supermarkets cut prices on top brands as part of their efforts to battle discount retailers, such as Aldi and Lidl from Germany. In 2014, own-label products lost 0.1 percentage point of market share, a first since 2007, data from IRI showed.
Emma Thomasson and Martinne Geller, "Big brands face struggle to contain own label advance in Europe", Reuters, January 26, 2015, © Thomson Reuters
Domains
Private Label
Consumers
Market News
Marketing & Advertising
Retailers
Geographies
Worldwide
EMEA
Europe
United Kingdom
Germany

Consumers Still Turn To Private Label Products For Value, Affordability

January 20, 2015: 12:00 AM EST
A new report from researcher IRI shows that private label products have proven to be the answer for consumers looking to stretch their shopping dollars while finding value. Brand selections continue to be based on affordability: one-third of U.S. shoppers look for and choose private label products to save money. U.S. consumers spent $120 billion on private label products in 2014, an increase of 2.1 percent over 2013. But IRI says consumers are looking for value, not just low prices, so it’s important for retailers to stock national and private label brands offering value and affordability. National brand innovation has been strong in beauty products, while private label is strong in the mass/super channel.
"Private Label & National Brands: Dialing in on Core Shoppers", Report, IRI, January 20, 2015, © IRI
Domains
Private Label
Brands
Market News
Marketing & Advertising
Trends
Geographies
Worldwide
North America
United States of America

Affluent Or Not, Shoppers Look For National Brand Savings Before Choosing Store Brands

July 24, 2014: 12:00 AM EST
Research from a retail marketing agency finds that higher income shoppers tend to be more doubtful about the value of private label consumer goods. But these more affluent consumers – like their lower income counterparts – regularly compare national brand prices, look for sales and use coupons before turning to store brands. According to The Integer Group, all shoppers carefully consider their savings options before making a final decision about quality over price. As to specifics, lower-income shoppers lean toward private label cereals, cleaning and laundry products, while more affluent shoppers prefer national brand snacks, beverages, and ice cream.
"The Checkout: Private Label Edition", Shopper Culture – Integer, July 24, 2014, © The Integer Group
Domains
Private Label
Consumers
Products & Pricing
Trends
Geographies
Worldwide
North America
United States of America

Shoppers In U.K. Are Comfortable Buying Store Brand Foods

June 18, 2014: 12:00 AM EST
A survey of a thousand British food shoppers finds that a majority (55 percent) believe the best of the “own label” (i.e., store or house) brands are as good as national brands, and 63 percent regard “regular” own-label brands the same quality as major brands. The bottom line is that shoppers have grown very comfortable buying store brands in most – but not all – categories. Sixty-one percent of shoppers regard “value” own-label brands as worse than manufacturer brands. Only 27 percent see them as the same. A spokesman for the research company that conducted the survey says the results certainly show the impact of the recession on food shopping. But they also show a longer-term trend: retailers are more sophisticated in developing and marketing their store brands.
Jonathan Bacon, "Retailer brands are holding their own", Marketing Week, June 18, 2014, © Centaur Communications Ltd (a member of the Centaur Media plc group)
Domains
Private Label
Market News
Retailers
Geographies
Worldwide
EMEA
Europe
United Kingdom

More US Consumers Buying Private Label Grocery Products, Study Shows

June 12, 2014: 12:00 AM EST
In the United States, 98 percent of shoppers buy private label food or cleaning products, compared with 96 percent in 2013, according to data from market research firm Market Force Information. Results of the grocery study revealed only a small percentage of consumers are not aware of private label brands and the same number say they never purchase them. Also, 78 percent of respondents said their primary grocery retailer offers private label dairy products, with 60 percent of customers saying they buy private label dairy products most of the time or always. According to Market Force, 26 percent of shoppers buy private label cleaning products most of the time or always, an increase from 23 percent in 2013.
"Private Label Groceries Growing in Popularity, According to Market Force Study 95% of shoppers buy private label dairy products at least some of the time ", Market Force , June 12, 2014, © Market Force Information, Inc
Domains
Private Label
Consumers
Market News
Retailers
Trends
Geographies
Worldwide
North America
United States of America

Almost All Millennials Aware Of Store Brand Products, Survey Says

January 27, 2014: 12:00 AM EST
Almost all Millennials, consumers born between 1980 and 2000, are aware of store brands, with 96 percent saying they know of store brand products, according to an online survey conducted by Surveylab for the PLMA. Results of the “My Generation and Grocery Shopping” online survey revealed 36 percent of the respondents buy store brand products frequently and 53 percent buy them occasionally. Of the 1,500 Millennials who took part in the survey, more than three-quarters said they are the primary grocery shopper in their household, with the rest saying they share the shopping task with another adult member of the household. Millennial consumers are always looking for value when they shop for groceries. Only 44 percent of respondents said they are employed full time, 21 percent said they have a part-time job, and 11 percent are looking for a job.
Carol Angrisani, "Store Brands 2014: Managing Millennials", Supermarket News , January 27, 2014, © Penton
Domains
Private Label
Consumers
Market News
Retailers
Trends
Geographies
Worldwide
North America
United States of America

Slowing Economy Fails To Ignite Private Label Sales In U.S.

December 2, 2013: 12:00 AM EST
Despite the economic slowdown and harder times for U.S. consumers, not all private label products are seeing gains in sales, according to speakers at the Private Label Manufacturers Association’s 2013 Private Label Trade Show. Overall, private label’s reputation among consumers has improved, according to Todd Hale of AC Nielsen, citing a study that consumers preferred Kirkland’s Ultra Clean detergent over national brands, such as Tide Pods. Sales of private label women’s fragrances declined 21 percent in 2012, while laundry detergents fell 9 percent; however, deodorants increased 18 percent and cosmetics rose 14 percent. Retail specialist Harold Lloyd offered PLMA attendees some tips on how to promote their private label products to customers including securing company and store executives’ support for private label products and displaying own-brand products in prominent in-store locations.
Tom Branna, "The Private Label Conundrum", Happi.com, December 02, 2013, © Rodman Media
Domains
Private Label
Consumers
Market News
Retailers
Trends
Geographies
Worldwide
North America
United States of America

Increasing Number Of Shoppers Think Private-Label Products Just As Good As Name Brands, Study Shows

September 19, 2013: 12:00 AM EST
In the US, 83 percent of consumers said they are buying the same amount or more of private-label products in 2013 as they did in the previous year, according to a shopper behavior study conducted by The Integer Group and M/A/R/C Research. Data from The Checkout study revealed 54 percent of shoppers said quality is their number 1 priority when shopping for everyday products; however, less than a third of respondents said they think name brands are of higher quality or more reliable than their private-label counterparts. Interestingly, 56 percent of respondents said they think brand products have more attractive packaging than those of private-label products. Also, 29 percent of respondents said they strongly believe that national brands have better quality, lower than the 36 percent who said so in 2012 and 43 percent in 2010.
Lisa McTigue Pierce, "Name brands vs private label: It comes down to packaging", Packaging Digest, September 19, 2013, © UBM Canon/The Integer Group
Domains
Private Label
Consumers
Market News
Trends
Geographies
Worldwide
North America
United States of America

Private-Label Household And Personal Care Maker McBride Reports Lower Revenue For FY 2013

September 3, 2013: 12:00 AM EST
Private-label household and personal care manufacturer McBride PLC reported revenue fell 5 percent at constant rate for its fiscal year ending June 30, 2013. Product launch program in the second half of the year, however, was successfully implemented, the company said. This enabled the company to grow private label revenue by 2 percent in the second half, reversing the 2 percent decline in the first half. Adjusted operating profit declined 19 percent, while net cash generated from operations was £39.3 million.
"McBride Preliminary Results (Press Release)", McBride, September 03, 2013, © McBride Plc
Domains
Private Label
Other
Strategy
Geographies
Worldwide
EMEA
Europe
United Kingdom
<< < 1 > >> Total results: 19
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