We use our own and third-party cookies to optimize your experience on this site, including to maintain user sessions. Without these cookies our site will not function well. If you continue browsing our site we take that to mean that you understand and accept how we use the cookies. If you wish to decline our cookies we will redirect you to Google.
Already have an account? Sign in.

 Remember Me | Forgot Your Password?

Beauty Balm Offers Multiple Skincare Benefits, Helps Women Simplify Makeup Routine

May 24, 2012: 04:25 AM EST
Beauty balm is one of the fastest growing segments in the beauty market, with sales of BB cream almost reaching $9 million in United States department stores and Sephora outlets in the year ending March 2012, according to market research firm NPD Group. Manufacturers of BB cream claim their products combine "multiple skincare benefits and makeup properties" in one product tube. BB cream products come with a very light texture and dry to form a non-glossy finish that can serve as makeup foundation or work on its own. According to some beauty market analysts, BB cream helps women who want to simplify their skincare routine and expect their makeup to do more.
ELIZABETH HOLMES, "'Beauty Balm' Makes Quite An Entrance In Makeup Aisle", Wall Street Journal, May 24, 2012, © Dow Jones & Company, Inc
Private Label
Market News
North America
United States of America
Comment & Opinion
Companies, Organizations
Market News
Products & Brands
Developed by Yuri Ingultsov Software Lab.