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Local Cincinnati Ice Cream Company Goes National

July 21, 2010: 10:57 AM EST
Move over Haagen Daaz and Ben & Jerry’s. Cincinnati, Ohio-based ice cream maker Graeter’s is coming to town, the newest entry in the superpremium ice cream category. Founded in 1870 and family-run for its entire existence, Graeter’s has modernized just about every facet of its operations – except the taste of its product – to boost production and move nationwide by way of the Kroger’s retail chain. To compete in the superpremium category, and claim a bigger share of the $25 billion U.S. frozen dessert market, it has had to ensure it uses only the highest quality natural ingredients, including at least 14 percent milkfat. It also recently opened a state-of-the-art $11 million processing plant, hired new management and sharpened its marketing strategy.
Laura Baverman , "New facility helps Graeter's go national", Cincinnati.com, July 21, 2010, © Cincinnati Enquirer
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